Hey y'all. You know we have a new collection coming in March. I think y'all know. 🤨 Did you know we published one last night? 🛒🛍️ 'Sports Gnomes--Play All Day,' ⚽️🏀🏈⚾️🥎🎾🏐influenced by my kids, was announced. 📣 Don't forget we're offering free shipping 💵 🛫 on all orders through St. Patrick's Day 🍀 (not just the St Pat's Day collection, either. Everything).
So. As I was designing the 'Sports Gnomes' collection, I thought maybe I'd just focus on kids this time. Maybe grown-ups won't be as into sports cartoons & gnomes on their own clothes as they would for their kids' clothes. That got me thinking, maybe that needs to be where I go with all my merchandise! Maybe that's my thing! Is that my niche?! Or is the fact that gnomes are featured on 75% of my products niche enough? Would I be limiting myself too much? I made a list of pros and cons:
PROS of switching:
-kids' clothing is adorable 😍
-you can sell it for cheaper 💵
-kids like cartoons/gnomes more, likely, than adults
-sell to teams for shirts 👕
-parents are often more about shopping for their kids than themselves 👣
CONS of switching:
-alot of the items I like are for adults (maybe less fun) 🥹
-I won't be able to shop for myself and I'm prob my best customer 🙃
-the leads I've gotten so far might not be interested any more (but I would just have to make it well known that I do custom orders, including for adults) 🤨
-it would be hard to make the above well known, unless I continued designing for adults 🤔😳😕
Seriously, you're a quiet bunch, and I know y'all are reading--I can see the numbers ;) In spite of your quiet tendencies normally, I'm hoping y'all can weigh in on this. Really, what do you think? Drop a comment and let us know. It would be amazing to have some input before making a decision--and I don't wanna by myself--I don't always have the best judgment. Ask my husband. 🤪😎😇
Thanks for reading, y'all. Have a good day!
*Edit to add--PS: don't forget to sign up for Mama Gnome Shop's newsletter list, if you haven't already. I promise we don't abuse your info--that's an advantage of being a small company. Nothing happens without me, ha! I don't give away your info and I don't spam you. What I doooo do is send an occasional newsletter with first to know updates on products, collections, and deals! To make it super easy, here's a nifty button 👇 I do a monthly drawing for a free merchandise giveaway for those who signed up that month*
Mama Gnome, A.K.A. Eliza
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